As much as there are great expectations on John Key’s statement to Parliament today, the pressure on Phil Goff is only slightly less. He may not have the responsibility of running a country, but that’s the problem: little or nothing indicates he will have a country to run in the foreseeable future, the optimism of the activist left notwithstanding. Goff’s reply needs to be a game-changer; it needs to reframe the past year, foreshadow the coming “middle year” when the policy engine runs at full noise, and it needs to demonstrate that Goff has got some game and is willing to bring it.

It looks like Labour have just such an event in mind, but I have substantial misgivings about Goff’s planned reply to Key’s throne speech.

If the article in the Sunday Star Times is to be believed, the speech’s greatest asset will also be its greatest weakness: it’s to be delivered in the first person. There’s going to be a lot of “I have failed to” and “I should have” sort of statements coming out of Goff’s mouth which will undoubtedly be taken out of context, and on a more subtle level, it will reiterate the fact that Goff is in a pretty impotent position at present. Labour is disconnected from key constituencies, and there remains a perception that it still doesn’t really get why it lost. People will more naturally associate “failure” and “sorry” and so on with Labour than with National. The task of this speech and the coming months is to turn that around, but it will be hard work to sufficiently remind the audience that these things relate to Key rather than Goff himself, given that they’re coming from Goff’s mouth and because it runs counter to the established narrative about Key and what people want to believe about him.

He’s staking his own personal and political appeal against that of the PM. It’s a big risk, but hey, boldness is what’s needed. It’s not as if Goff has much to lose, and if he can make it work, it has potential to reframe the debate from being about the opportunities of the future to the missed opportunities of the past.

L

This is my first try at a press complaint, so I’d appreciate suggestions and feedback before it goes in the mail next week. As you can see I’m struggling to address only the issue of coverage of the actions of the mentally ill.

The process is that I have to complain to the editors first, so this will go to all three sunday papers.

Complaint: exploitation of mentally ill individual

On Sunday 19 April 2009 <paper> ran a story about the actions of an mentally ill man titled <title>. This story included personal details including details of a suicide attempt and communication with the media when his thinking was clearly disordered and altered by his mental illness. I believe the publication of this article was unethical, is inconsistent with the principles of the New Zealand Press Council, and sets an unacceptable precedent for media coverage of the actions of the mentally ill. It is also damaging for other mentally ill New Zealanders by diminishing the privacy which they can expect to be provided.

The principles of the New Zealand Press Council not only identify privacy as a core principle, but also touch on issues such as individuals suffering from trauma or grief and children and young people. They provide clear guidance that vulnerable people must be protected from unnecessary scrutiny and from exploitation by the media.

While, in this particular case, the mentally ill individual has clearly voluntarily previously engaged with the media over his personal life, no reasonable person could be sure he was capable of genuine consent given the state of his mental health described in the article. The article, therefore, significantly breached his privacy. It may be possible to argue that this case was exceptional, but the underpinning principles of privacy and fairness are not exclusive to people who have no previous media engagement.  People in New Zealand have a right to have their privacy protected, particularly when they are vulnerable or suffering from disordered or delusional thinking which prevents them from actively protecting their own privacy.

Stories like this have two important negative impacts on mentally ill people in New Zealand. Firstly they set a precedent that the media may freely publish information either about the disordered actions of mentally ill individuals, or information they may disclose while disordered or delusional. Secondly they create a culture in which the expectation of privacy of the mentally ill is diminished and increases expectation that the stories of mental illness should be made public for the titillation and curiosity of acquaintances, strangers and colleagues.

I am requesting three remedies to balance the damage done by the article:

1. An acknowledgement that the publication of the article was inappropriate.
2. The dissemination of clear guidelines for staff addressing the requirement to respect the privacy of the mentally ill (and other vulnerable groups which may feel some obligation to disclose private information). Training for some staff may be appropriate.
3. The publication of an in depth article on mental illness in New Zealand focussing on the issues of privacy and the impact of disclosure and the attitudes of acquaintances.

If you or your staff would like to get in touch to discuss…

Yours…